Farmer CPA
Contribution: Art Direction & Design
The Ask
Our client, a small CPA firm from Wisconsin who recently opened their second, and now primary office in the South Loop of Chicago. With a new market to capitalize on, the owner asked us develop a brand with a new look that resonated better with his audience. As a small business, Farmer CPA prides itself on helping other small businesses grow by educating them on what they could be doing more efficiently and then taking on some of those important tasks so the focus could be put back on doing what they love.
Illustration
Prior to exploring the look of the brand, our team knew that we would be relying on stock photography to do a lot of the heavy lifting. Because of that, I wanted to create a set of own-able illustrations specific to Farmer’s four main services to add some uniqueness and authenticity to the brand.